Designers Jon Gray and Jamie Keenan throw around some theories on what attracts readers to a book cover. Some silly, some serious - it’s mostly just light psychological hypothesizing and it’s all in good fun, but if you were to really investigate, there’s a whole slew of psychology studies on aesthetics out there that can back up any good design principle. It’s endlessly fascinating to me that a naturally talented designer will simply intuit the visual landscape that brain studies can only play catch-up to after the fact, confirming that, yes, this or that specific design type is inherently cognitively pleasing.

Also, I guess I’m just in a mid-Monday brain fog, but I completely missed the entire underwear angle of this great Lolita cover re-design when I first saw it. Whew! All for the best, I suppose.

- Maggie