Saturdays Surf NYC opened its flagship store on Crosby Street in SoHo in August of 2009.
What started as a small retail location that sold surf boards and wetsuits, has become an international brand with two stores in New York and two in Japan.
While operating coffee shops out of all their locations, and designing and producing their own line of men’s clothing, Saturdays began printing an annual magazine in 2012.
Each issue is more than 300 pages of cover-to-cover content, further illustrating a lifestyle occupied with surfing, living and working in New York City, and the high-quality craftsmanship and timeless style that inspires it.
Take a look at this short film that touches on the brand and the printing of the second issue of Saturdays Magazine.