Photographer Ari Versluis and profiler Ellie Uyttenbroek have collaborated to catalogue the dress of various social groups, spending sixteen years in their effort to systematically document numerous social identities in modern culture. From it was born Exactitudes:
They call their series Exactitudes: a contraction of exact and attitude. By registering their subjects in an identical framework, with similar poses and a strictly observed dress code, Versluis and Uyttenbroek provide an almost scientific, anthropological record of people’s attempts to distinguish themselves from others by assuming a group identity. The apparent contradiction between individuality and uniformity is, however, taken to such extremes in their arresting objective-looking photographic viewpoint and stylistic analysis that the artistic aspect clearly dominates the purely documentary element.
Awesome. Which Exactitude are you? If I had to choose, I guess I’d say I’m a Bikini Babe fast-tracking it to the Early Bird carpool lane? Or to be more specific - the Early Bird Bikini Babe combo, which is the outfit that happens when I’m wearing a bikini in public and someone - usually screaming - throws a sandy blanket over my head. Mr. Trebek, Early Bird Bikini Babe for 500!
Which Exactitude(s) are you?